Chasing the Stigma partners with Dad AF

Today we announced our Everyday. campaign – a call to take action on mental health every day – so it’s fitting that today we also announce our partnership with a community that is living and breathing that aim already – Dad AF. A community created to support and empower Dads and Dads-to-be to be the best version of themselves. Dad AF’s open and honest environment enables fathers (and their loved ones) to ask, share and celebrate the greatest journey of their lives.

To mark the start of our partnership, we asked CEO of Dad AF, Lee Downes, to tell us more about the community and working with Chasing the Stigma.

“Dad AF is the fastest growing community of Dads. There are Dads from all around the world, connecting and supporting each other through the journey of fatherhood.”

“We recognise becoming and being a Dad isn’t easy, with major life events often a catalyst to mental health issues. Many men are concerned about their ability to parent at their best, and many have few places to go to seek advice and support.”

“There is a crisis with men’s mental health and we all need to act together to bring attention and action to this crisis.” 

“It’s said that strong is silent. Dad AF calls this utter rubbish! Talking openly and honestly to other like-minded Dads is what the Dad AF app provides, and we have seen overwhelmingly positive feedback on how just having a place to vent and speak to other Dads has made them feel less isolated and empowered.”

“While our app offers one channel to gain support, there are many instances where men need further, professional support and help. Chasing The Stigma has changed the game, when it comes to providing easy and direct access to resources for those who need it.”

“Jake and his team have made great in-roads to normalise and humanise mental health, and Dad AF is honoured to partner with Chasing The Stigma to help bring the Hub of Hope to thousands of Dads. We truly believe that the collectively we can genuinely help thousands of men to realise that mental health is normal and nothing to be ashamed of; together we can save lives.”

Want to learn more about Dad AF or download the app? Visit