Advocacy Focus Becomes Lancashire’s First Ambassadors of Hope

Lancashire based Advocacy charity, Advocacy Focus, have become the latest organisation to become Ambassadors of Hope.

The multi award-winning charity has become the county’s first ‘Ambassador of Hope’ after staff underwent the ground-breaking training in November.

As part of their commitment to becoming Ambassadors of Hope, Advocacy Focus will now undergo a Connecting Services project which aims to connect all mental health services in Lancashire via the Hub of Hope.

Speaking on the partnership, Advocacy Focus CEO, Justine Hodgkinson said:

“We know that for some people, the Hub of Hope may be the only thing that pulls them back from the edge. An app that lets them know that there is help out there and where to find it.

“As a charity who supports many people with mental ill health, we knew we needed to get involved and support this revolutionary new app by becoming Ambassadors of Hope.

“As an Ambassador of Hope, our team has undergone crucial training in how to support people during a mental health crisis. Not only that, we will also be working in partnership with the app’s founder and our Patron, Jake Mills, to gather all Lancashire-based mental health services under one roof.”

“The Hub of Hope app will bridge the gap in terms of service provision, as we only have funding to provide free statutory advocacy in Lancashire. The app combined with our Ambassador of Hope training will signpost people in crisis to the services that can potentially save their lives.

“We will be using our charity’s 20-year knowledge of Lancashire’s ‘support network’ to populate and update the Hub of Hope database. When completed, Lancashire residents will be able to access live information about mental health services in their local area, particularly when they are struggling and feel like they have nowhere to turn.

“This collaboration is another way of supporting people in Lancashire that have reached crisis point. However, it is only the beginning, and we see an exciting future with our patron Jake, Chasing the Stigma and the ground-breaking Hub of Hope app.”

Chasing the Stigma CEO, Jake Mills, said:

“I am delighted that Advocacy Focus have become the first Ambassadors of Hope within the third sector. They are an organisation who truly understand the importance of inspiring hope in others. Hope of an alternative. Hope that you are never alone.

“I think it is evident in their approach that becoming an Ambassador of Hope is not just a gesture, it is commitment. The Connecting Services project shows just what can be achieved with a joined-up approach. By working together, we can make a real difference.”

Advocacy are now the third organisation to be confirmed as Ambassadors of Hope, following previous announcements from Everton Football Club and the Regena Group.

If you are interested in becoming an Ambassador of Hope or simply want to find out more, please visit our page here.

To find out more about Advocacy Focus, please visit their website at